Your Fractional Growth Partner.
More customers, more returning customers, more growth. Without the agency overhead.
- Acquire
- Convert
- Retain
Pick your focus. I’ll own it.
What are you trying to achieve? Tell me where growth is stuck. I’ll work out which levers to test, run them and measure what moves.
Tool-agnostic. I work with what you already use
What this looks like in practice.
Campaigns that bring customers in. Systems that convert them and bring them back.
Wellness CRM
Turned booking data into repeat customers with one CRM that knows who’s new, who’s returning and who’s disappearing, with follow-up and rebooking handled automatically.
+27%
Repeat visits in 90 days
3.1×
Return on ad spend
Padel Bookings
Made the customer journey run itself: confirmations, cancellations, enquiries, follow-ups and re-engagement all handled automatically.
+18%
Court utilisation
+42%
Event registrations
Review Replies
Watched for new reviews, drafted a reply in the venue’s own voice for one-click approval, and routed anything negative to a manager instead of answering it automatically.
4 hrs
Average reply time, down from 3 days
+35%
App downloads in campaign weeks
Weekly Reporting
Pulled numbers from the booking, payment and membership systems into one plain-English summary every Monday, so nobody had to build the report by hand.
5 hrs
Saved every week
Impact you can measure.
Growth you can point to: more bookings, more repeat visits, more revenue.
- Clear target
- Weekly updates
- Real results
01
Find the biggest lever.
Where are customers slipping away? I find the change most likely to win them back.
You get A shortlist of opportunities
02
Test it properly.
Ads, emails, letters, booking flows. Set up and run end to end.
You get Live tests with clear targets
03
Keep what works.
Double down on what works, drop what doesn’t, go again.
You get A clear before and after
What’s holding you back?
Tell me the problem. You don’t need to know the solution; that’s my job.
- hello@relayy.co.uk
- Based
- United Kingdom
- First Call
- 30 minutes with Max · No obligation
Straight answers.
Anything else? Ask me at hello@relayy.co.uk
What does Relay actually do?
Relay is a fractional growth partner. I help businesses get more customers, convert more of the interest they already have and bring people back. I find the biggest lever, run experiments across ads, websites, email, SMS and even physical letters, and measure what works.
Who will we actually work with?
Me, Max. No account managers or handoffs: the person who diagnoses the problem is the person doing the work. For highly specialised jobs I bring in trusted collaborators, and I’ll tell you when I do.
Who do you work with?
Businesses where customers book, visit and come back: wellness and recovery clinics, gyms, spas, aesthetics and hospitality. Usually established, with real customers, but nobody in-house who owns growth.
How is this different from an agency?
You get a hands-on growth function, not a list of deliverables. I focus on one growth problem at a time, test it properly and judge it on your numbers, without the overhead of a bigger team.
Do we need new software or AI?
Usually not. I’m tool-agnostic: I build around what you already use, from WhatsApp and Gmail to HubSpot, Calendly or Stripe, and bring in AI or new tools only where they earn their place. If something really needs replacing, I’ll explain why first.
What does it cost?
Most clients start with a Growth Sprint: two to four weeks to find one opportunity, launch one or two experiments and measure early results. If it works, we carry on monthly with a defined scope. The price is agreed before we start.
What happens on the first call?
It’s 30 minutes with me, with no obligation. You tell me what’s getting in the way. I’ll tell you where I’d look first, and whether I’m the right person to help.